Get twice the insights with new Google Analytics integration in the Google Publisher Toolbar

If you’re seeking rich insights and key information on your site’s performance or user behavior, it’s likely you’re already using the Google Publisher Toolbar or Google Analytics. Starting today, access more insights directly from your site pages in just one click, with the integration of Google Analytics in the Google Publisher Toolbar.

In addition to giving you blocking controls and up-to-date information on how your site is performing, the Google Publisher Toolbar now offers more insights on user behavior powered by Google Analytics. Understand your users and shape your audience development strategy with more insights into user demographics and traffic sources. Also, find out which sections of your pages are most popular with your users through In-Page Analytics. As with current information from the Google Publisher Toolbar, you can access this new data directly from your pages when viewing them on Chrome.

Google Analytics is now integrated by default in the Google Publisher Toolbar. More information can be found in our Help Center.

If you’re not yet using the Google Publisher Toolbar, download it today from the Chrome Web Store. As always, we’d love to hear your feedback on this new release. Tell us what you think in the comment section below this post.

Posted by: Araceli Checa, Software Engineer

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